Do you have questions, concerns or comments? Send your e-mails to twocanplay.blogspot@gmail.com

Monday, August 31, 2009

State of the Industry: You Killed It!


Oh Sega, remember way back when you used to make hardware and there came this little white hope that would usher you in a new generation of on-line home video game consoles? And then you killed it before it had a chance to blossom?!! Well, I have not forgotten and with the 10 year anniversary coming up for the Dreamcast (9/9/09), I felt it would be appropriate to pay homage to the under appreciated genius of it.




From its quirky logo and ridiculous controller cord, the Dreamcast had all the potential in the world of becoming the next big thing, until Sony stole its thunder and sent Sega running to the software industry like no tomorrow. Sure, you still make arcade games Sega, but the idea of a home console designed by you seems like a distant memory. Speaking of arcade games, that is why I fell in love with the Dreamcast in the first place, because of how many of Sega's best arcade titles were so easily ported. I could go into an endless list of fighting games that made the system great, but rather, have chosen to explore some of the other unique games which made the console great. This is not a list of the best games the system had to offer. Its more of a list of the games that I remember fondly. Enjoy!



Sonic Adventure - has to be the last Sonic game that I not only played all the way through, but enjoyed at the same time! Think about it, when was the last time anyone could say that about a Sonic game? The characters were fantastic and the 3D models really got me excited about the Dreamcast's potential. Despite a unique take on traditional platforming of the series, the sense of speed was still fantastic. Don't forget the portable memory mini-game involving the Chao, probably not Sega's greatest idea, but ambitious. Sadly, Sonic would only begin to age worse as time went on and until they go to a 2.5D High Definition Sonic game, I wish this mascot the long sleep he deserves. If only to keep them from making another Wii game...




Jet Grind Radio - looking into how games have changed over the past 10 years, cel-shading has become almost common place. There are even new designs types to the genre of cel-shading as Gearbox Studios tries to interpret it differently (Coined "Concept Art Style") or Mad World, who did it all black on white with a red motif. Though anyway you slice it, Jet Grind was the first to do it in my memory and it fit perfectly into the DJ/Raver generation in which it was released. Racing around the shopping district of Shibuya, tagging, picking fights with rival gangs and the police were the staple of Jet Grind. And Beat with his iconic goggles, gigantic headphones and personalized t-shirt earned him a place in Sega's history.





Seaman - where do I begin with this monstrosity. Seaman was like a bad acid trip where somebody took the business model of a tamagotchi, the face of a Japanese salary-man and the personality of Oscar the Grouch, then slapped all this on a fish. Finish by having Leonard Nemoy narrate, now you have one of the most interesting games to date. The objective of Seaman was raise this little guy from a tadpole like state to a full amphibian, legs and all. But the charm came from your interaction with Seaman, where through a microphone you could teach your seaman to talk, respond and eventually critique your personal flaws. Ignore the game long enough and you would be greeted by one pissed off fish. Tell him to "eat shit" and he would defecate on your TV. Like I said, charming...





Soul Calibur - Fall in love with 3D fighters all over again. That is how this game came to the marketplace and sucked a couple hundred hours out of my life and and the lives of my friends. Sure, it is probably the easiest 3D fighter out there or at least the most approachable for the masses. But that only made it more entertaining, since anyone gun shy was immediately won over. The hardcore had to love it anyway, since it offered a ton of content ranging from a plethora of diverse characters, alternate costumes, unlockable art, multiple fight modes and lets face it, Ivy's breast. Stop looking at me like that... I mean, you played this game too, right? Nuff said.







Power Stone 2 - For round 2 on Capcom's 3D fighter, they added support for one of the best multiplayer functions to date, up to four challengers. This made the replay value on versus battle extremely high, packed with frantic multiplayer and some ridiculous brawling. Plus, adding new level designs, character models and weapons that dropped, helped to make the game feel fresh over its predecessor. I enjoyed this game much more than Smash Bros at the time, not only cause of the 3D environment, but I felt the graphics put Nintendo to shame. 10 years later Smash Bros has become Nintendo's competitive fighting game, while Power Stone is subjected to becoming a collection on UMD, for shame.

Wednesday, August 26, 2009

Marketing 101: Wolfenstein

Trying something new again. After the last State of the Industry, I figure the concept of analyzing how publishers market their games would be a good monthly post for a marketing student to have. Lets get started with Wolfenstein, a spiritual successor to the classic FPS.

An Unusual Proposal
At 7:51 AM on Aug 11th a tweet from Lead Designer at Raven (the studio who developed the game), Manveer Heir, bought the game some free marketing; "Here's the deal folks: if Wolfenstein outsells Madden 10 in August I will personally pay for your copy (keep your receipt) - SPREAD THE WORD". Sounds crazy right? Not only does Madden have a cult following and massive marketing budget, but last year alone the 3rd quarter sales nearly reached 3 Million units! But looking at the release date of this game and the ad campaign leading up to it, crazy may have been the only option.

Airtime
Going to the official website, you can see that the game has been featured on the cover of 7 magazines worldwide, and offered a slew of contests to promote a strong community and drive pre sale numbers, but how come many people seem oblivious to its existence? Many of my friends seemed unaware of the release date. And with so many opportunities to reach the consumer, I felt that despite the effort made, there were some missed opportunities. take for example the re-release of Wolfenstein 3D on both PSN and Xbox Live. Why was this not a vehicle to increase consumer awareness for the sequel coming out in 2 months? I understand it was not published by Activision, but Id Software would probably have given their blessing with just a few phone calls. And why have I still not seen ONE commercial on TV? Sure, Hulu is running the ad, but it is a 30 second clip that really does nothing except display it as another generic shooter. This does nothing to differentiate it in the marketplace, nor provide "core" gamers a reason to pay attention. Did Activision fear that boosting sales of this game would some how affect their sure bet that is Modern Warefare 2? No one can say for certain, although many have opinions and more than anything, I wish there was a driving force out to try and make this game a success.

What's in a Name?
Maybe its just me, but I think the hardest sell on this game comes from it's generic name. Through playing the game, it does alot of things right, brings some fresh elements to the universe that is Wolfenstein and takes chances in expanding on the commonality of an FPS. It has a version of bullet time or magic called "the veil", there are open world elements combined with linear level design and even some leveling mechanics with your weapons. But, just seeing that title makes me think of the early 90's, where I am running through grey hallways looking for mecha-hitler and I have to wonder if the average joe walking in to the local game store to buy the next Call of Duty is going to look at that game and share that sentiment. Maybe they could have put some creativity into the title by using the ever popular colon, example: Wolfenstein: Journey through Isenstadt or Wolfenstein: Crossing the Veil, heck I personally would have enjoyed Wolfenstein: Kill More Nazis, at least that would catch some extra attention. But just Wolfenstein? Like its a new IP and that is supposed to excite gamers? Even the 2nd iteration used this, going from Wolfenstein 3-D t0 Wolfenstein 3-D: Spear of Destiny.

Did it break a studio?
Recently, a press release coming from Activision confirmed Raven, laid of 30+ employees. Kotaku received news from an insider who claimed this lay off may have been due to lack luster sales. Others say that like many studios, after releasing two games, they have to shed some excess employees and then staff up again once they start the next IP. You can view the article here @http://kotaku.com/5346302/raven-hit-by-layoffs-some-point-to-lackluster-wolfenstein-sales, and make your own speculation. Regardless, I feel that the IP and the studio are not going to be as successful, as their potential warranted, without a much more robust marketing campaign.
______________________________________________________________________
*The following pictures are a result of a Google image search

Tuesday, August 25, 2009

Play it NOW!: Shadow Complex



I am not going into the details on this one, its really a no brainer (despite the political controversy). Do you like the idea of a 2.5D Metroid, with fantastic level design, interesting game mechanics and golden guns; Hell, do you like the idea of getting the content of a disc based game for $15 from the convenience of your couch?! BUY IT NOW!!!

Thursday, August 20, 2009

Sorry for the lack of activity

Just moved into a new place with the GF and haven't had much time for the blog. But now that we are somewhat settled in, I can turn my attention back here some more. Expect some new posts over the next week.

Sunday, August 2, 2009

The Art of Gaming: Justin Buonvino

That is right, its time for another iteration of The Art of Gaming, and today we're looking at an artist who seems to fit right in with the 8-Bit Vigilante's style. Justin Buonvino, long time resident of "Urf", has been using his talent to twist Nintendo classics, making them fit a reality much like our own. The slideshow is full of familiar faces and there are even some showing up in places that you may not expect. Justin also has a series of Perler beaded characters which you can view on his devianART page @ http://nes--still-the-best.deviantart.com/. Enjoy!